I usually don't pay attention to commercials. This is mostly due to the invention of TiVO, but partly because of my untreated attention deficit disorder. People used to bring up "famous" commercials to me at work and I would have no idea what they were talking about. Although there was the one time where I pitched a "Brown and Bubbly" spoof that featured Carlos on the toilet, but that was a Super Bowl commercial and just too good to pass up (we didn't do it, so I guess my bosses COULD pass it up).
There is a commercial that is currently running that makes me giggle everytime I see it or even think about it. It's a Burger King ad. The premise of the commercial is that the building of a burger is like the building of a skyscraper, and they have a construction site where tiny men build the thing using a crane and wearing hard hats, etc. Of course to achieve this effect, the men running the construction are digitally miniaturized so it looks like they are much smaller than the burgers.
Okay, now here's where it gets funny: The actors playing these men are all midgets!
Do you understand how insane this is?! Why are they midgets? Are they expecting us to believe that midgets are actually smaller than burgers? Is that what they're implying? I don't know why this is so hilarious to me, but it is. What was that pitch meeting like?
AD GUY #1
So we'll have these guys building one of our burgers, they'll operate a crane and bring the giant patty over...
AD GUY #2
Wait. How are we gonna have guys doing this, should we have giant patties?"
AD GUY #1
No. Too expensive.
AD GUY #2
I got it! We'll use midgets! Midgets are smaller than burgers!
They must have been so bummed when they got to the set and realized that midgets aren't actually 2 inches tall. Seriously though, why are they midgets? You're using a computer to digitally make the actors smaller, you don't need small actors! And it's not that I'm discriminating against midgets, cause some of them could've been midgets. It's just that since all of them are, then Burger King must be saying that midgets are smaller than hamburgers.
I'm not a heightist at all, and I know that the word "midget" is a sore spot for some of them. But I'm friends with a midget, and we feel that midget needs to go the way of the "N" word. "What's up, my midget?"
No, if anyone is a heightist, it's Burger King. If only because they think that midgets need a crane to build a hamburger.
7 comments:
OK, so I know Herve Villechaize committed suicide in 1993 but there's an actor in that commercial who looks exactly like him and says "Boss! The crane ! The crane!"! Has anyone else noticed this?
Oddly enough, I was reading about this just this morning. They actually digitally inserted Villechaize into the commercial. From "The Incredible Inman," a local TV Q&A guy:
Dear David: I am writing to you to solve a dispute with my 15-year-old son. Unfortunately, I have now been branded "crazy old mom" because of a dispute we are having over a commercial for Burger King.
There is a "little person" who either looks like or is a digital reproduction of Herve Villechaize, saying "De bun, de bun!" in the style of his character of Tattoo on "Fantasy Island."
I have told my son that this cannot be the same person (unless digitally reproduced) because Villechaize died several years ago. My son insists this is he and that he is still alive. Can you help me out and set straight the belief in my home that once you hit 50 all your brain cells have ceased to function? -- A Desperate Mom, Louisville
Dear A.D.M.: You mean 15-year-olds aren't the smartest people in the world, as my 15-year-old son tells me? At any rate, you're right. Villechaize died of a self-inflicted gunshot in 1993 at age 50. That's a digital image of him in the commercial.
So, I love you and this post has had me giggling for the twenty minutes.
I'm not saying it took me twenty minutes to read. I'm not an idiot.
Dude, the actors are dwarves, not midgets.
Good post, though.
I think the ad company came up with the idea for this commercial after watching some porn the night before.
Midgets sticking their meat in buns?!
Sounds like porn to me!
you are all wrong!!! that actor is real and alive, just not herve villechaize...
i can't find his name but i see him all the time on craig ferguson in the Entertainment Tonight type skits.
so there is NO digital whatever, just a guy who looks like herve!!
i really wish people wouldn't post guesses.
Sadly our society don't respect midgets after all. What a shame.
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